Giving It Our All for Nature in 2025
01/30/2025
With January drawing to a close, we’re looking ahead to a crucial year for conservation. Here’s how we plan to strengthen our mission in 2025 and beyond.
There’s no denying that 2024 was a challenging year. Communities around the world felt the effects of climate change firsthand: devastating floods, prolonged droughts, uncontrolled wildfires, and record-breaking temperatures. If there were ever a sign to act, 2024 gave it to us loud and clear.
But challenges are not roadblocks; they are calls to action. And action is what we do best.
2025 is a critical year for nature. It is a year for bold action, for strengthening alliances, and for doubling down on our commitment to the planet’s most biodiverse places.
Over the last 25 years, Nature and Culture has worked to protect large, intact, and interconnected forests that sustain life, safeguard biodiversity, and help combat climate change. We believe that conservation is most effective when led by those closest to the land—local communities, Indigenous peoples, and regional governments. And in 2025, we are prepared to strengthen our efforts and expand our impact like never before!
Our goals for 2025 onward
- Expanding protected areas: We will continue working with local and Indigenous partners to establish new protected areas, particularly in vital regions like the Amazon rainforest and the Andean-Amazonian Transboundary Conservation Corridor.
- Strengthening long-term conservation efforts: Creating a protected area is just the beginning. We are committed to safeguarding these landscapes for generations. This means implementing funding mechanisms and long-term strategies that guarantee effective conservation and management.
- Fostering collaboration: The challenges facing our planet cannot be solved alone. Conservation requires coordinated efforts from governments, local communities, Indigenous groups, and partner organizations. Together, we can scale up our impact and protect more land than ever before.